Strategy Analyst, Business
I conducted in-depth research on the U.S. public storage market, focusing on demand trends, pricing, and other critical market factors. In collaboration with a Senior Analyst, I assessed opportunities for market entry in Korea. At the end of the internship, I presented PowerPoint slides highlighting key market gaps and trends and concluded that Korean market entry would be unprofitable due to specific geological, cultural, and demand-related factors.
Role: Real Estate Strategy Analyst Intern/Business Development Team
Timeline: Jul 2023 - Aug 2023
Shinsegae Property
User Research, UX/UI
Our team conducted comprehensive UI/UX research on the "Care For Me" Health Care App available in the Apple Store. Our aim was to optimize user experience for diabetic patients and streamline the healthcare process. My research involved secondary studies on diabetic patients using medical papers, contributions to UI design through Figma, and directing interviews with over 50 doctors and patients to gain insights.
Role: UX Research Intern
Timeline: Nov 2022 - Jan 2023 (Part Time)
Based on this research, I produced a final UX report on the application, incorporating all the data gathered and suggesting design improvements.
MirabellSoft CareForMe
Content Marketing
Collaborated with a team of interns to develop educational and promotional content on media’s impact on child’s development, while closely monitoring key analytics data to track success and inform recommendations for content and marketing strategies across multiple social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and YouTube.
Role: Marketing Intern
Timeline: Jun. 2022 - Aug. 2022